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  • World’s most respected brand

Woolmark

The logo has stood the test of time and continues to attract acclaim across the world. It was voted the top logo of all time by leading designers. So powerful is the meaning behind the Woolmark logo that it has been applied to more than five billion products worldwide – from high fashion to leisurewear – since its creation back in 1964.

SansSerif was commissioned to come in and do a brand audit and develop a stronger and consistent brand across all categories. We continue to work closely with the Woolmark brand.

SansSerif

We love the fact that you’re taking the time to read this. Some people might say that this could be a sign of overkill on the details but we love it because the CD’s daughter Perri reckons this little quirk is cool and we can’t argue with those young ones – they will take over the world one day.
Here comes the Google search words stuff now: Sans Serif came from a passion for working with brave brands and agencies to design stuff that trigger conversations. A big agency experience with little agency attitude.